Are You at Risk? How Businesses Can Prevent a Security Crisis

by Katie Essner on July 12, 2011

What if your website gets hacked? What if an employee leaks confidential emails? What if your social media sites get hacked? Company laptops might get stolen. What will the public think of your company if your security is breeched? Will stakeholders think twice about your reputation?

…Do you have a headache yet?

In a technology driven society, where print copies have given way to computer documents and file cabinets have become online storage systems, the worries a business leader accumulates while trying to keep everything safe can be overwhelming. The crisis that a security breech puts a company in can surely damage a reputation. One breech can affect not only business operations but also the trust of stakeholders; therefore, security breeches should be included during crisis planning as a possible scenario.

The best way to keep a business safe is by staying informed. Business leaders should pay attention to crises in the news, and always question how the same concept could be applied to their own company.

One of the most common security attacks comes in the form of a hacker. Not only can hackers take aim at your private company files, but also at your main communications, such as websites and social media accounts. All businesses are vulnerable, not just financial institutions and online retailers. For websites and social media accounts, we recommend frequently changing passwords and only sharing this information with those who need to know it. Company files stored on computers or servers should be protected as strongly as possible. Talk to your IT department or consultant on how this information can be kept under top-notch security.

Finally, in order to prevent hackers, we recommend never saving passwords and always remembering to log out of accounts and computers. One possible repercussion is a hacker sending spam to friends and followers, who may not realize your account has been compromised. Remember, our digital footprints are larger now than ever, so don’t hand anyone personal information by storing it on computers. It’s the easiest way someone can access your information.

Business leaders need to be aware of what’s going on around them, and know what steps to take to prevent a safety crisis. Plan ahead and be prepared for the worst, because with rapidly changing technological advances, you can never be too safe. 

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